genUS Saturation Violet 150ml

Discover the direct color in hair gel, available in 12 shades and ready to use!

Free of ammonia and oxidants, this product is safe for your hair and is formulated with an acid pH of 3.5.

Our violet tone allows you to achieve a bold and vibrant look, perfect for adding new reflections to natural, colored or discolored hair.

Experiment with your style with our direct gel color!